Efficiency.
Identify where AI can remove friction, free up your team's time, and reduce operating costs across the business.
Practical AI strategy for owner-managers and senior leaders. Faster decisions, lower operating costs, and growth you can measure, with a clear plan to get there.
of Irish business leaders report feeling no or low confidence in their organisation's AI capabilities.
say they need practical tools, templates and training.
feel held back by their lack of AI skills.
AI, made clear.
Kamu helps Irish businesses turn AI from a buzzword into a working part of how they operate. The result is faster decisions, leaner operations, more time for the work that grows the business, and confidence that the tools you adopt are the right ones for you.
Practical AI. Real returns. Built around your business.
Over 20 years of senior marketing, commercial and innovation leadership, applied to AI strategy. Grounded judgement, structured thinking, and advice you can act on.
Plain-language frameworks that make AI decisions straightforward, so leaders can move forward with confidence.
Honest guidance on where AI delivers real value and what to prioritise first.
AI done properly delivers real commercial value. Done poorly, it adds cost and complexity.
Identify where AI can remove friction, free up your team's time, and reduce operating costs across the business.
Use AI to sharpen decision-making, accelerate go-to-market, and unlock capacity for the work that actually moves the numbers.
A clear AI plan your leadership team understands, can defend, and can execute, without depending on external tools forever.
Organisations with fully integrated AI are nearly four times more likely to report AI-driven revenue growth than those still in pilot mode.
Source: Grant Thornton 2026 AI Impact Survey.Innovation only matters if it makes the business work better.
Strategy starts with understanding the business. Tools come second. Kamu maps where AI genuinely fits and where it doesn't.
Tools and workflows chosen for the value they deliver, with measurable results. Practical adoption over experimentation for its own sake.
Sustainable progress over quick fixes. Plans your team can keep running long after the engagement ends.

Clear thinking, backed by experience.
Kay Murphy is the founder of Kamu. She brings over 20 years of senior marketing, commercial and innovation leadership across FMCG, spirits, and consumer health. She holds a Professional Diploma in AI for Business from UCD Professional Academy with Distinction. Her work focuses on helping leaders apply AI in practical, commercially grounded ways that improve how their businesses operate.
17% vs 29%. Irish CEOs are realising roughly half the AI revenue impact of their global peers. 17% of Irish CEOs report AI-driven revenue gains in the past year, against 29% globally.
Source: PwC 2026 Irish CEO Survey.The EU AI Act enters its main application phase on 2 August 2026. Only 44% of Irish organisations have a formal AI policy in place, yet those that do are 10x more likely to report major productivity gains.
Kamu helps leaders build an AI approach that's clear, commercial, and ready for what's next.
Book a 30-minute call to talk through where AI could deliver real value in your business, and what to do first.
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